As our Digital Marketing Specialist, you will become the operational and analytical powerhouse of our marketing organization. You will design, build, and continuously improve our digital marketing ecosystem - from websites and landing pages to performance campaigns, tracking, and lead processes. You will help create the digital backbone of a global brand. Digital Platforms & CMS * Ensure high standards of performance, usability, and technical excellence across all digital touchpoints * Deliver seamless, user-centric digital experiences aligned with business objectives * Collaborate closely with the Campaign Manager on push and lead generation campaigns - Tracking, Analytics & Reporting * Design, implement, and maintain robust tracking frameworks (e.g., GA4, Tag Manager) CRM & Digital Lead Processes * Integrate campaigns, forms, and digital touchpoints with CRM systems
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