The golden rules of ad optimisation

Only an optimally designed job ad will achieve the desired response to applications and will reduce the time to hire. Thanks to our many years of experience as one of Germany’s leading online job platforms, we know what really counts in the design of an ad. In this cross-sector webinar, our experts use the liquid design job ad structure developed by StepStone to give you an initial insight into the process of optimising ads and provide you with the right foundation for increasing the effectiveness of your job advertisement.

• How do you attract the interest of potential candidates?
• How is an ideal job advert structured and what information should it contain?
• How can job ads be optimised for the Internet?
• How do you present yourself as an attractive employer?