Better understand and attract candidates

How to use candidate personas to appeal to applicants in a targeted way

Webinars
Kandidaten-Webinar

If you want to find the right applicants, you need to know what you’re looking for. That’s why recruiters narrow down their search criteria on the basis of target group definitions and job profiles. But if you are only painting a universal picture of a replaceable ideal candidate who can be described in terms of their training, career experience and a few soft skills, you will find it difficult to reach out to applicants on a personal level and inspire them to work for you.

Our webinar will show you how you can better understand, address and attract (future) potential candidates to work at your company with the help of personas.